Logo Design

I was just looking at some old nutshell logo designs, and thought it might be interesting to share the progression.. It's probably worth mentioning that the name "Nutshell" came first during a brainstorm session. The name just seemed to suit the purpose of the app so well, so it won over the other shortlisted names.. The first (cheap) attempt at a logo was using Font Awesome's acorn, y'know, because it's a nut. Sure, it's a nicely modelled acorn, but it's not very original to simply use an existing icon, and lord knows I need to agnoise over details for way longer than this. . Now, I don't cook with acorns, so the nut itself didn't really make sense. My rookie-level Affinity Designer skills led me to drawing an almond - Easy shape and I do eat almonds. Eagle-eyed readers may notice that the almond is not quite symmetrical. I just think it looks better with a slightly organic asymmetry as opposed to a super mathematical perfect shape. . Almonds are kinda wrinkly, so maybe it could use some stylised texture?. . Nope, don't like the texture, but it does need more colour, what colour makes more sense than a shade of, not brown, but almond. . Waitaminute! Nutshell is about skipping over the wordiness of recipes - Let's incorporate "talking" into the logo. I think we've got our logo. . To my eye, pink just seemed to belong with the almond shade. I'm a font collector, and Comicraft's Metcon Scaled looks pretty great here:. .

Still puzzling over something?